Summary
ICT plays a pivotal role in enhancing cultural heritage tourism at Hiraizumi by facilitating accessible and diverse tourist experiences without extensive physical infrastructure changes. The study highlights that leveraging ICT can effectively transmit the value of cultural heritage while supporting individual travel trends, particularly through collaborations with researchers and the development of pedestrian-friendly tourist routes. It also emphasizes the potential of participatory design approaches in optimizing these efforts, offering a scalable model for other heritage sites facing similar challenges.
Citation
Akihiro, A. (2021). The Role of ICT on Cultural Heritage Tourism: a Case Study. Journal of International Business Research and Marketing, 6(4), 29–33. https://doi.org/10.18775/jibrm.1849-8558.2015.64.3004