Using Choice Experiments to value biodiversity in a Megadiverse Protected Area: The case of Manu National Park, Peru

A higher willingness to pay for threatened flora in Manu National Park—associated with cultural familiarity—was quantified, revealing non-use values of USD 19.7 million that could support conservation policies. The study used choice experiments to estimate economic value for biodiversity protection and deforestation reduction in this UNESCO World Heritage Site, addressing a gap in evidence for megadiverse countries like Peru where biodiversity loss threatens ecosystem resilience.

Dávila-García, José , Orihuela, Carlos Enrique, Vásquez-Lavín, Felipe , Luna, Hugo, & Minaya Gutiérrez, Carlos. (2026). Using Choice Experiments to value biodiversity in a Megadiverse Protected Area: The case of Manu National Park, Peru. Unknown. https://doi.org/10.22004/AG.ECON.404222