Role of an Eco-tour Guide Certification System in SustainableEcotourism on Amami-Oshima Island, Japan

A certification system for eco-tour guides on Amami-Oshima Island, Japan, shows potential to promote sustainable ecotourism but requires stronger enforcement and broader stakeholder involvement. The study found that while certified guides contribute significantly to tourism quality and frequency, the current voluntary approach lacks penalties for misconduct and fails to address unqualified operators effectively. Introducing legal frameworks and engaging both guides and local residents in regulatory discussions, alongside third-party accreditation, could enhance the system's effectiveness. This research highlights the need for a balanced approach that aligns with regional autonomy while ensuring environmental protection.

Aiba, S., Zada, S. A. W., & Harada, K. (2025). Role of an Eco-tour Guide Certification System in SustainableEcotourism on Amami-Oshima Island, Japan. Journal of Forest Planning, 31(0), 1–11. https://doi.org/10.20659/jfp.2024.001