Touring ‘our’ past

Tourism significantly impacts Morocco's economy, contributing 11% to its GDP and employing 5% of the workforce. The Archaeological Site of Volubilis serves as a case study to analyze how these sites are used as international representations of national identity, often influenced by colonial and Orientalist perspectives. The study reveals that French tourists, the largest group visiting Morocco, play a crucial role in shaping heritage tourism narratives. By examining the complexities of heritage planning and the selection of World Heritage Sites, this research sheds light on the intersection of tourism, identity, and historical representation.

Adie, B. A. (2020). Touring ‘our’ past. Cultural and Heritage Tourism in the Middle East and North Africa, 102–114. https://doi.org/10.4324/9780429279065-6