4th Corfu Symposium on Managing and Marketing Places, 24-27 April 2017

The 4th Corfu Symposium on Managing and Marketing Places (2017) highlighted the interdisciplinary nature of place management, emphasizing how different academic disciplines theorize places. It explored the practical implications of these varied perspectives for managing and marketing destinations like Corfu, a UNESCO World Heritage Site with a tourism-dependent economy. The symposium built on previous discussions about sustainable tourism, authenticity in travel experiences, and historical narratives, reflecting Corfu's complex heritage from ancient empires to modern conflicts. A key focus was the legacy of Professor John Urry, whose research influenced the theme 'Place Making from Various Gazes.' This approach underscores the need for adaptive strategies that integrate diverse academic insights to address challenges in place management.

Skinner, H. (2017). 4th Corfu Symposium on Managing and Marketing Places, 24-27 April 2017. Journal of Place Management and Development, 10(3), 299–301. https://doi.org/10.1108/jpmd-05-2017-0038