Sentiment and Emotional Analysis of Risk Perception in the Herculaneum Archaeological Park during COVID-19 Pandemic

During the COVID-19 pandemic, sentiment analysis of online discussions revealed that visitors to Herculaneum Archaeological Park experienced positive emotions despite isolation measures. Researchers developed a hybrid methodology combining automated social network analysis with human sentiment mapping to assess risk perception from Twitter data. This approach allowed for real-time feedback, enabling the park's risk management team to mitigate perceived risks effectively. The study highlights the potential of such methodologies in providing continuous emotional insights and improving visitor experience during crises.

Garzia, F., Borghini, F., Bruni, A., Lombardi, M., Minò, L., Ramalingam, S., & Tricarico, G. (2022). Sentiment and Emotional Analysis of Risk Perception in the Herculaneum Archaeological Park during COVID-19 Pandemic. Sensors, 22(21), 8138. https://doi.org/10.3390/s22218138