Assessing the Efficiency of Hotels in Uzbekistan’s Ancient Cities of Samarkand and Bukhara Using Data Envelopment Analysis

A study analyzing hotel efficiency in Samarkand and Bukhara, Uzbekistan's UNESCO World Heritage Sites, reveals significant disparities in resource allocation among 21 hotels. Only a few demonstrated optimal efficiency, while others struggled with labor and capital utilization. The research employs Data Envelopment Analysis (DEA) to assess input-output variables, providing actionable insights for hotel managers to enhance performance. This method offers a systematic approach to measuring efficiency, serving as a practical guideline for improving operational effectiveness in the hospitality sector of these culturally significant cities.

JANZAKOV, B., NASIMOV, D., ODILOV, A., KURBANBEKOVA, M., KHOLMAMATOV, F., QODIROV, A., MARDONOVA, D., ARABOV, N., KURBONOV, S.,. (2024). ASSESSING THE EFFICIENCY OF HOTELS IN UZBEKISTAN’S ANCIENT CITIES OF SAMARKAND AND BUKHARA USING DATA ENVELOPMENT ANALYSIS. GeoJournal of Tourism and Geosites, 57(4 supplement), 1999–2004. https://doi.org/10.30892/gtg.574spl14-1367