Color in modern architecture of Olivetti's town

A groundbreaking analysis reveals the significance of color in Adriano Olivetti's modern architectural heritage, challenging the notion that his work was limited to rationalist models. The study, conducted by Giacopelli, Gualtieri, and Zerbinatti (2023), employs a dual approach: methodologically, it delves into precise material analysis to uncover the less minimalist vision behind Olivetti's designs; operationally, it addresses conservation challenges posed by the unavailability of original materials. This research is pivotal for understanding Ivrea's UNESCO-listed industrial city, offering insights into its chromatic complexity and guiding restoration efforts. The findings highlight the importance of preserving this 'world of colors' while navigating contemporary material constraints.

Giacopelli, E., Gualtieri, S., & Zerbinatti, M. (2023). Color in modern architecture of Olivetti’s town. Color Research & Application, 49(1), 144–162. Portico. https://doi.org/10.1002/col.22893