Summary
Effective tourism route organization can significantly boost profitability for tour operators by leveraging collective excursion models, but success hinges on meticulous cost analysis and market adaptation. A study focusing on Azerbaijan's Sheki-Zagatala region demonstrates that rent per tour—calculated using main and variable expenditures alongside company income—serves as a robust metric for evaluating profitability. The research analyzed existing and recommended routes, assessing their natural and man-made recreational resources while offering actionable recommendations to enhance tour organization. By integrating prior measuring, planned measuring, individual calculation, and rent per tour methods, the study provides a practical framework for tour operators to optimize profitability in competitive tourism markets.
Citation
Karimov, R., & Dargahov, V. (2015). Study of profitability of organization of tourism routes (on the example of Sheki-Zagatala Economic Region of Azerbaijan). Copernican Journal of Finance & Accounting, 4(1), 71. https://doi.org/10.12775/cjfa.2015.005