The Impact of Tourism Revenue on the Local Communities’ Livelihood: A Case Study of Ngorongoro Conservation Area, Tanzania

Tourism revenue directed to Maasai pastoralist communities in the Ngorongoro Conservation Area (NCA) has shown economic benefits, yet many residents remain unaware of its potential. This study, based on surveys of 119 Maasai and 39 NCA employees, reveals that while tourism contributes to local livelihoods, its impact is limited by low awareness among community members. The research highlights the need for better communication and integration of tourism revenue into existing income sources to maximize economic development in conservation areas.

Melita, A. W., & Mendlinger, S. (2013). The Impact of Tourism Revenue on the Local Communities’ Livelihood: A Case Study of Ngorongoro Conservation Area, Tanzania. Journal of Service Science and Management, 06(01), 117–126. https://doi.org/10.4236/jssm.2013.61012