Study on the Development of Smart Tourism in Liangzhu Ancient City Ruins Park--Based on Visitors’ online commentary data

Smart tourism emerges as a transformative approach to preserving and showcasing cultural heritage, offering innovative ways for tourists to engage with historical sites. A study analyzing visitors' online commentary data at Liangzhu Ancient City Ruins Parkhighlights the potential of smart tourism to enrich the visitor experience while spreading Chinese civilization globally. By integrating experience theory, technology theory, and system theory, this research identifies key directions for future development that can deliver the core cultural significance of different site scenes in a comprehensive manner. The findings suggest that smart tourism not only enhances protection and utilization but also provides a dynamic platform to narrate China's 5000-year history effectively.

Min, Y., & Bo, Z. (2023). Study on the Development of Smart Tourism in Liangzhu Ancient City Ruins Park--Based on Visitors’ online commentary data. Proceedings of the 2023 4th International Conference on Big Data and Social Sciences (ICBDSS 2023), 230–237. https://doi.org/10.2991/978-94-6463-276-7_24