World Heritage Site: Millenary Benedictine Abbey of Pannonhalma and its Natural Environment
Publication Year: 2019
Publication Type: Book chapter
Publication Identifier: WHEDE009B4555
Summary
The Millenary Benedictine Abbey of Pannonhalma, Hungary, demonstrates that religious tourism sites can effectively balance commercialization with the preservation and promotion of sacred values. This World Heritage Site (WHS) successfully integrates management best practices to achieve dual goals: fostering economic development while maintaining its spiritual significance. The study highlights how purposeful innovation in such settings can harmonize secular and religious objectives, offering a model for other WHS facing similar challenges.
Citation
Clarke, A. (2019). Innovation, religion and managing value creation: the World Heritage Site of the ArchAbbey of Pannonhalma, Hungary. Managing Religious Tourism, 22–31. https://doi.org/10.1079/9781786393197.0022
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