Place Making in George Town, Malaysia

George Town, Malaysia, demonstrates the challenges and complexities of managing urban heritage as a UNESCO World Heritage Site. Despite significant government-led planning and investment, the city's appeal was undermined by over-development and pollution, which were exacerbated by a tourism model initially successful in the 1970s but later replicated across Southeast Asia. This study highlights the unintended consequences of top-down urban heritage management strategies, particularly when economic development priorities clash with sustainable conservation goals.

Khor, N., & Benson, M. (2018). Place Making in George Town, Malaysia. The Planning and Management of Responsible Urban Heritage Destinations in Asia. https://doi.org/10.23912/978-1-911396-58-1-4052