Summary
Family businesses played a pivotal role in the economic development of Southern Patagonia during the late 19th and early 20th centuries, serving as the foundation for trade in hunting products, leather, and exotic feathers. These enterprises, often established through personal and familial networks, expanded rapidly by integrating with international markets and leveraging land concessions. The study analyzes the genealogical and commercial trajectories of three prominent family businesses—particularly the Braun-Menéndez Behety family—to uncover strategies that ensured their survival and growth. It highlights the interplay between local economic structures, European capitalism, and interregional connections, while also emphasizing the role of familial and social dynamics in entrepreneurial success. The research employs a genealogy-based approach, combining economic history and entrepreneurial theory to elucidate the evolution of these businesses.
Citation
Bandieri, S., & Almaraz, A. (2020). Business families in Southern Patagonia: from the end of the 19th Century to the first decades of 20th century. Journal of Evolutionary Studies in Business, 5(2), 33–79. https://doi.org/10.1344/jesb2020.2.j076