The emerging saffron value chain in the M’Zab valley – southern Algeria: an analysis of ongoing dynamics and strategic development options

Algeria's saffron industry, particularly in the UNESCO-listed M'Zab Valley, shows strong potential for growth but faces challenges that hinder its development. The study reveals a value chain with notable strengths—such as profitability and high-quality production—and opportunities driven by rising global demand for natural products. However, weaknesses like limited producer skills and marketing inefficiencies, along with threats from fraudulent imported saffron, constrain its performance. A participatory SWOT analysis identified strategic pathways to bolster the industry, emphasizing institutional reforms and export strategies to capitalize on expanding market needs.

Benmihoub, A., Akli, S., Ameur, F., Ooulmane, A., Faysse, N., Mokani, M., & Belhadi, A. (2022). The emerging saffron value chain in the M’Zab valley – southern Algeria: an analysis of ongoing dynamics and strategic development options. New Medit, 21(05). https://doi.org/10.30682/nm2205h