Managing St John's - working for the greater good.

A transformative approach to heritage management, exemplified by St John's Co-Cathedral in Valletta, Malta, demonstrates the power of vision and holistic planning in revitalizing a historically significant site. The cathedral, once in dilapidated condition, was restored to its rightful grandeur through synchronized capital works and daily management, ensuring its preservation for future generations. A key innovation, the 'pay or pray' system, leveraged entry fees to fund restoration efforts, blending tourism revenue with religious significance. This case study underscores the potential of integrated strategies in cultural heritage conservation.

Munro, D. (2019). Managing St John’s - working for the greater good. Managing Religious Tourism, 32–46. https://doi.org/10.1079/9781786393197.0032