Group of Monuments at Mahabalipuram


Publications

Quality of Tourism in World Heritage Sites: A Way towards Sustainability

2021 — Article — WHE4A6412B6F7

A new framework for assessing tourism quality at UNESCO World Heritage Sites, exemplified by Mahabalipuram's Group of Monuments, reveals critical gaps in visitor experience, local perceptions, and management practices. This study shifts from narrow, one-dimensional approaches to a holistic paradigm that integrates environmental, social, and economic dimensions. By analyzing multiple perspectives—including those of visitors, residents, and destination managers—the research identifies core areas needing development for sustainable tourism. The findings provide actionable insights for policymakers and managers, offering a practical tool for gap analysis and long-term sustainability planning at heritage sites.

Visitor Perception and Expectation of Heritage Tourism at Mahabalipuram Monuments

2020 — Book chapter — WHE7D95AEAC70

A significant gap exists between visitors' expectations and their perceived experience at the UNESCO World Heritage Site of Mahabalipuram, highlighting challenges for sustainable heritage tourism. The study assessed tourist motives, expectations, and post-visit perceptions using structured questionnaires, focusing on five key aspects (5A's) to evaluate destination competitiveness. Findings reveal discrepancies in visitor experiences that could inform better positioning and planning strategies for the site. This research underscores the importance of aligning visitor expectations with actual heritage tourism offerings to enhance satisfaction and preservation efforts.

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