Hoi An Ancient Town


World Heritage Identification Number: 948

World Heritage since: 1999

Category: Cultural Heritage

WHE Type: Historic Cities & Urban Areas

Transboundary Heritage: No

Endangered Heritage: No

Country: 🇻🇳 Viet Nam

Continent: Asia

UNESCO World Region: Asia and the Pacific

Map

Hoi An Ancient Town: A Unique Blend of Indigenous and Foreign Influences

The Hoi An Ancient Town, situated in the coastal city of Hoi An, Vietnam, stands as a remarkable testament to the rich cultural exchange that occurred between Southeast Asia and the rest of the world during the 15th to 19th centuries. Designated as a UNESCO World Heritage Site since 1999, this exceptional trading port offers visitors a glimpse into a bygone era characterized by architectural diversity and historical significance.

More to come…

UNESCO Description of the World Heritage Site

Hoi An Ancient Town is an exceptionally well-preserved example of a South-East Asian trading port dating from the 15th to the 19th century. Its buildings and its street plan reflect the influences, both indigenous and foreign, that have combined to produce this unique heritage site.

UNESCO Justification of the World Heritage Site

Criterion (ii): Hoi An is an outstanding material manifestation of the fusion of cultures over time in an international commercial port.

Criterion (v): Hoi An is an exceptionally well-preserved example of a traditional Asian trading port.

Encyclopedia Record: Hoi An Old Town

Hoi An Old Town is a heritage site and ancient trading post located in Hoi An, which served as an important trading post for foreign traders to Vietnam from the 15th until the 19th century, the status of which is still partly maintained by the newer city today. The old town contains a network of buildings and structures, consisting of 1360 ancient and unique monuments & heritage sites, including 1068 preserved houses and an 18th century Japanese wooden bridge. This old town is currently listed as an UNESCO World Heritage Site, having been listed as one starting from December 12, 1999.

Read more on Wikipedia

Additional Site Details

Area: 30 hectares

Number of Components: 1

UNESCO Criteria: (ii) — Significant interchange of human values
(v) — Outstanding example of traditional human settlement

Coordinates: 15.88333333 , 108.3333333

Image

Image of Hoi An Ancient Town

© Ryan Milani, CC BY-SA 2.0 Resized from original. (This derivative is under the same CC BY-SA license.)

World Heritage Research

Discover scientific research and academic studies that deepen our understanding of Hoi An Ancient Town from its history and significance to its conservation, management, and contemporary challenges.

  • Adaptation and Adversity Acceptance as Resilience to Flooding at World Heritage Sites: A Case Study of Hoi An Ancient Town, Vietnam

    Residents of Hoi An Ancient Town, Vietnam, have developed deep resilience to flooding through adaptation and adversity acceptance, fostering a harmonious relationship with their UNESCO-listed environment. This resilience stems from centuries of cohabitation with flood waters, blending traditional knowledge, local beliefs, and adaptive strategies—dubbed 'leaning into nature.' Modern flood prevention measures often trace back to historical practices, highlighting the enduring value of indigenous approaches in mitigating climate change impacts. The study, based on fieldwork, document reviews, and interviews, underscores the significance of integrating local wisdom with contemporary heritage and disaster management policies to sustain this balance.

    Nguyen, K. N., Mai, V. D., Phan, Q. A., & Baker, S. (2024). Adaptation and Adversity Acceptance as Resilience to Flooding at World Heritage Sites: A Case Study of Hoi An Ancient Town, Vietnam. The Historic Environment: Policy & Practice, 15(3), 383–408. https://doi.org/10.1080/17567505.2024.2403786

    View Publication Record | Read Publication
  • Assessment For Sustainable Tourism Development In Hoi An City Using The Model Of Hilary Du Cros

    Hoi An Ancient Town demonstrates strong market appeal and sustainable tourism potential according to the Hilary du Cros model. The study evaluated its cultural value and robustness using surveys from 88 tourism managers and 220 tourists, placing it in cell M (1.3) of the model's matrix—indicating high cultural significance and sustainability. This positioning suggests that Hoi An Ancient Town is well-suited for sustainable tourism development, balancing market demand with preservation efforts.

    TRUONG, T. X. D., PHAM, H. T., TRAN, D. T., & Sukana, I. M. (2021). Assessment For Sustainable Tourism Development In Hoi An City Using The Model Of Hilary Du Cros. Jurnal Destinasi Pariwisata, 9(2), 291. https://doi.org/10.24843/jdepar.2021.v09.i02.p06

    View Publication Record | Read Publication
  • Cultural hybridity: The vitality of Hoi An ancient town world cultural heritage

    Hoi An Ancient Town stands out for its enduring cultural vitality, driven by a unique phenomenon of cultural hybridity. Unlike many other heritage sites that struggle to maintain relevance, Hoi An thrives due to the dynamic interaction between local communities and visitors, blending traditional values with contemporary practices. This study identifies two key factors contributing to its appeal: the seamless integration of guest culture with local heritage and strong government commitment to preservation. By interviewing heritage managers and observing interactions in situ, researchers reveal how this hybridity not only preserves Hoi An’s original cultural value but also sustains livelihoods for residents while attracting global tourism. The findings offer insights into methods for enhancing the vitality of other UNESCO-recognized sites through deliberate cultural exchange and governance support.

    Van, T. V., Minh, T. L., Quoc, T. H., Van, S. Q., & Ngoc, U. D. T. (2021). Cultural hybridity: The vitality of Hoi An ancient town world cultural heritage. 1ST VAN LANG INTERNATIONAL CONFERENCE ON HERITAGE AND TECHNOLOGY CONFERENCE PROCEEDING, 2021: VanLang-HeriTech, 2021, 2406, 30026. https://doi.org/10.1063/5.0066480

    View Publication Record | Read Publication
  • Researching the capacity of Hoi An ancient town in the policy-making for sustainable tourism development

    Hoi An Ancient Town faces significant tourism overcapacity, with 2019 visitor numbers (5.35 million) exceeding its sustainable limit by 1.52 times. Research calculates the town's Physical Carrying Capacity (PCC) and Effective Real Carrying Capacity (ERCC), determining that 3.53 million annual visitors is the maximum for sustainable development. To mitigate this, the study proposes two key policy measures: creating vacation periods to reduce peak tourism pressure and redistributing key tourist markets. These strategies aim to restructure tourism demand, ensuring long-term preservation of Hoi An's heritage while balancing economic benefits.

    Vo, H. M. (2021). Researching the capacity of Hoi An ancient town in the policy-making for sustainable tourism development. Science & Technology Development Journal - Social Sciences & Humanities, 5(2), first. https://doi.org/10.32508/stdjssh.v5i2.624

    View Publication Record | Read Publication
  • Measuring resident place attachment in a World Cultural Heritage tourism context: the case of Hoi An (Vietnam)

    Local residents in Hoi An Ancient Town, Vietnam, exhibit strong and positive place attachment to their World Cultural Heritage site, shaped by dimensions of emotional affinity (place affect), identity (place identity), and reliance on the heritage for well-being (place dependence). This finding highlights how UNESCO designation fosters deep connections between residents and their cultural environment. The study developed a scalable measurement tool using semi-structured interviews with 38 participants followed by a survey of 405 residents, offering insights into the role of heritage status in structuring resident-tourist dynamics.

    Hoang, T. D. T., Brown, G., & Kim, A. K. J. (2020). Measuring resident place attachment in a World Cultural Heritage tourism context: the case of Hoi An (Vietnam). Current Issues in Tourism, 23(16), 2059–2075. https://doi.org/10.1080/13683500.2020.1751091

    View Publication Record | Read Publication
  • Satisfaction of tourists to Hoi An ancient town, Vietnam

    Tourist satisfaction at Hoi An Ancient Town, Vietnam, is primarily influenced by three key factors: responsiveness, reliability, and empathy. These factors were identified through structural equation modeling (SEM), which also validated the relationships using Cronbach’s Alpha, exploratory factor analysis (EFA), and confirmatory factor analysis (CFA). The findings suggest that enhancing these aspects of service quality could significantly improve visitor satisfaction, offering actionable insights for local tourism management and businesses. This study provides a data-driven approach to understanding and optimizing the tourist experience in UNESCO World Heritage Sites.

    Giao, H. N. K., Kiem, D., Son, L. T., & Dung, T. Q. (2020). Satisfaction of tourists to Hoi An ancient town, Vietnam. https://doi.org/10.31219/osf.io/sbjev

    View Publication Record | Read Publication
  • The adaptive resilience of living cultural heritage in a tourism destination

    A novel multidimensional model of adaptive resilience challenges conventional social-ecological systems (SES) theory by revealing contrasting bottom-up 'revolt' and top-down 'remember' functions in living cultural heritage destinations. Applied to Hoi An Ancient Town this study extends the SES framework to contextualize tourism development amid complex political, social, cultural, and economic concerns. It highlights the role of Indigenous knowledge and practices in community resilience while emphasizing the dynamic interplay between local adaptation and heritage conservation.

    Bui, H. T., Jones, T. E., Weaver, D. B., & Le, A. (2020). The adaptive resilience of living cultural heritage in a tourism destination. Journal of Sustainable Tourism, 28(7), 1022–1040. https://doi.org/10.1080/09669582.2020.1717503

    View Publication Record | Read Publication
  • Zoning for world heritage sites: dual dilemmas in development and demographics

    Hoi An Ancient Town, a UNESCO World Heritage Site (WHS) since 1999, has faced dual dilemmas of development and demographics due to rapid tourism growth. A longitudinal study reveals that while tourism has driven economic benefits and conservation funds, it has also led to the 'museumification' of the core zone—characterized by architectural renovations and a 20% population decline—as traditional residences were converted into commercial spaces. Concurrently, the buffer zone experienced accelerated development, though craft villages around its perimeter showed potential for revitalization. The research combines interviews, census data, spatial planning guidelines, and maps to highlight the social sustainability implications of WHS zoning, offering insights for more integrated adaptive-reuse policies in living heritage sites globally.

    Jones, T. E., Bui, H. T., & Ando, K. (2020). Zoning for world heritage sites: dual dilemmas in development and demographics. Tourism Geographies, 24(1), 33–55. https://doi.org/10.1080/14616688.2020.1780631

    View Publication Record | Read Publication
  • Case Study Vietnam: Climate change impacts on UNESCO World Heritage - the case of Hoi An Ancient Town.

    Hoi An Ancient Town faces significant climate change impacts that threaten its tourism-driven economy and heritage assets. Research reveals three key challenges: coastal erosion from sea-level rise along Cua Dai, increased storm severity damaging wooden houses, and reduced tourist attractiveness due to mitigation efforts. While the city relies heavily on tourism for economic growth, excessive visitor numbers both exacerbate climate risks and suffer their consequences. Despite these pressures, long-term solutions remain underdeveloped, highlighting urgent needs for adaptive strategies.

    Bui, H. T., & Tuan Anh Le, T. A. L. (2017). Case Study Vietnam: Climate change impacts on UNESCO World Heritage - the case of Hoi An Ancient Town. Global Climate Change and Coastal Tourism: Recognizing Problems, Managing Solutions and Future Expectations, 191–199. https://doi.org/10.1079/9781780648439.0191

    View Publication Record | Read Publication
  • UNESCO World Heritage Designation

    UNESCO World Heritage designation brings economic success to Hoi An Ancient Town, Vietnam, but raises concerns about social and environmental sustainability. The study highlights challenges such as land speculation, inflation, commodification of local culture, and environmental degradation, which threaten the long-term viability of heritage tourism in developing countries. Researchers analyzed the impacts on the local economy, residents, and environment, demonstrating that while tourism boosts economic growth, it also poses significant risks to cultural integrity and ecological health.

    Bui, H. T., Le, T.-A., & Nguyen, C. H. (2017). UNESCO World Heritage Designation. Tourism and Opportunities for Economic Development in Asia, 250–260. https://doi.org/10.4018/978-1-5225-2078-8.ch015

    View Publication Record | Read Publication
  • Living heritage, community participation and sustainability

    Hoi An Ancient Town demonstrates that living heritage, when combined with community participation, can significantly enhance sustainable preservation and reduce tensions between local residents and broader urban development. The study highlights the importance of a community-based approach to heritage management, which supports locals in maintaining their way of life while preserving cultural significance. However, it also identifies a key limitation: the lack of facilitators hinders deeper community engagement. This research contributes new insights into how living heritage can bridge social, economic, and environmental scales beyond designated World Heritage boundaries, offering a model for balancing preservation with dynamic urban growth.

    Huong, P. T. T. (2015). Living heritage, community participation and sustainability. Urban Heritage, Development and Sustainability, 274–290. https://doi.org/10.4324/9781315728018-15

    View Publication Record | Read Publication
  • Urban Heritage, Development and Sustainability

    A critical disconnect exists between UNESCO's urban heritage frameworks and local development priorities, particularly in balancing conservation with economic growth. The study examines case studies from Hoi An Ancient Town (Vietnam) to Laos, Mozambique, and Hong Kong, revealing how top-down heritage management often clashes with grassroots needs. It highlights the potential of stakeholder involvement and adaptive strategies—such as the 'Historic Urban Landscape' approach—to reconcile conservation with development sustainably. Research combines qualitative analysis of policy implementation, community narratives, and urban planning challenges to propose actionable frameworks for preserving intangible cultural heritage while addressing poverty and displacement.

    Labadi, S., & Logan, W. (Eds.). (2015). Urban Heritage, Development and Sustainability. Routledge. https://doi.org/10.4324/9781315728018

    View Publication Record | Read Publication
  • World Heritage in poverty alleviation: Hoi An Ancient Town, Viet Nam

    Hoi An Ancient Town, a UNESCO World Heritage Site in central Viet Nam, demonstrates how cultural heritage can serve as a catalyst for sustainable poverty alleviation. The study highlights that local community engagement, coupled with economic reforms like Doi Moi, has led to significant reductions in poverty through diversified resource bases and responsive infrastructure development. Public-private partnerships further enhance this progress, offering a model for sustainable human development. This case study underscores the potential of World Heritage sites as demonstration projects for inclusive growth.

    Galla, A. (2012). World Heritage in poverty alleviation: Hoi An Ancient Town, Viet Nam. World Heritage, 107–120. https://doi.org/10.1017/cbo9781139567657.013

    View Publication Record | Read Publication

About World Heritage Explorer

World Heritage Explorer is an independent educational project designed to uncover and share the richness of our world’s cultural and natural heritage. Dive into detailed site profiles, immersive imagery, interactive maps, and tools that help you explore UNESCO World Heritage Sites across the globe. Drawing extensively on open data sources, the project delivers authoritative, well-structured information for learners, educators, travelers, and younger explorers alike.

Learn more about the project

Nearby World Heritage Sites

My Son Sanctuary
27 km — Viet Nam
Complex of Hué Monuments
104 km — Viet Nam
Vat Phou and Associated Ancient Settlements within the Champasak Cultural Landscape
293 km — Lao People's Democratic Republic
Phong Nha-Ke Bang National Park and Hin Nam No National Park
310 km — Lao People's Democratic Republic, Viet Nam
Temple of Preah Vihear
426 km — Cambodia
Flag of Viet Nam

Viet Nam and the World Heritage Convention

State Party since: October 19, 1987

Status: Acceptance

Mandates to the World Heritage Committee: 2013-2017, 2023-2027

Total of Mandate Years: 8

Total of Mandates: 2

WHC Electoral Group: IV (Asia/Pacific)

Learn more about Viet Nam

Weather at the World Heritage Site

Discover Similar Sites

Last updated: October 13, 2026

Portions of the page Hoi An Ancient Town are based on data from UNESCO — World Heritage List Dataset and on text from the Wikipedia article Hoi An Old Town, licensed under CC BY-SA 4.0. Changes made. Additional original content by World Heritage Explorer (WHE), licensed under CC BY-SA 4.0. WHE is not affiliated with UNESCO or the World Heritage Committee. Legal Notice. Privacy Policy.

Open Data for an Open World